Advocates want to transform the ‘100 Deadliest Days of Summer for Teens’ into the ‘100 Safest Days’ 

YOVASO is happy to partner with a number of organizations across the country to drive attention to how everyone can encourage teens and parents to make the period from Memorial Day through Labor Day, what’s traditionally known as the “100 Deadliest Days,” into the “100 Safest Days.”

By using social media to drive messaging, this initiative will emphasize the critical role parents play, as they are the number one influencer of their teens’ driving attitudes and behaviors. By changing the culture and activating parents, this effort aims to significantly reduce the number of teen driving crashes and fatalities. 

To learn more about this initiative, who is involved, and why it’s so important, read the full press release here.

To have your social media posts and messaging liked and shared by YOVASO and other participating organizations, use #100SafestDays and #100DeadliestDays.