Tell Me More!
We’re excited for this year’s campaign as we’ve added a speed component! The “Save Your Tailgate, Buckle Up & Slow Down” Campaign will kick off September 18 and continue through October 13, 2017! There will be two campaign periods to accommodate all schools. Period 1 will kick off September September 18 and end on October 6. Period 2 will kick off on September 25 and end on September 13.
Seat belts are the most effective tool in preventing injuries and death in motor vehicle crashes. Just as football players would never step on the field without wearing a helmet, drivers and passengers should never get into a vehicle without wearing a seat belt. The Save Your Tailgate, Buckle Up Challenge is designed to influence all youth and teens to form a life-long buckle up habit by reminding them that seat belts are critical safety equipment for every driver and passenger.
In addition to promoting seat belt use, encouraging young drivers to slow down and obey posted speed limits is another critical component to reducing young driver-related crashes, injuries and fatalities. In Virginia, speeding is a key factor in all fatal crashes involving a young driver. Approximately half of all fatal teen crashes are the result of excessive speed. High schools are encouraged to make speed prevention a central focus of the 2017 campaign under the new theme: Save Your Tailgate, Buckle Up & Slow Down.
To register for this campaign online, please click here. If you’d like to fax or mail in your registration, please use this form. Period 1 runs from September 18 to October 6. The Registration and Order Form for this period is due by 5 p.m. on September 1. Period 2 runs from September 25 to October 13. The Registration and Order Form for this period is due by 5 p.m. on September 8. All participating schools will be competing against each other regardless of the time period selected.
All participating schools are required to complete the Final Report Survey. Competing high schools and middle schools are also required to complete the pre and post seat belt check surveys. Follow these links to submit your results:
2017 Campaign Material Templates and Resources:
For questions about the campaign, please contact Casey Taylor.
Past Campaign Pictures: